a hamburg-based independent User Experience Consultant with a strong background in Human-Centred Design.
To me UX is a way of thinking. For almost 10 years I am creating experiences for web, apps and connected physical products. Besides I also conduct UX-training.
Want to work together or just chat?
→ +49 176 326 20 251
Working on and leading projects in national and international teams, I can help your team to develop digital services and products that solve your user's problems while appreciating the commercial aspects of your business.
Identifying new product ideas, defining a bigger product picture or optimizing touchpoints along your customer journey - I am comfortably working at the intersection between teams and stakeholder.
Creating journeys, flows, wireframes, prototypes, etc. I am experienced in building information architectures and like to immerse myself into complex structures. Currently I am learning about accessibility guidelines.
From recruitment to the final presentation, I conduct qualitative user research at any project stage and with every product artefact. E.g. explorative interviews, RITE, usability testing or focus groups, diaries or in-homes.
UX DESIGN, INFORMATION ARCHITECTURE
In over 2 years of conception, the website of Germanys biggest health insurance turned into a health partner offering extensive digital services and shorter communication paths. As most visitors come with specific requests, it's about finding an answer quickly and getting suitable services right in context and optimized for any device. → See it live
Goal of the project was to identify opportunities to make cinema more attractive for younger audiences. To do so I created personas out of a diary study and phone interviews, derived their individual customer journeys and conducted co-creation-workshops with stakeholders and cinema visitors the reveal potentials for optimizations on any on- and offline touchpoint.
Starting with an extensive in-car research the project aimed at defining guidelines for the ideal HMI, including entertainment-, as well as driving assistance features. To ensure feasability they were accompanied by a prototype as a proof-of-concept that was tested in a driving simulator.